Chicago, IL (December 1, 2011) – Waident Technology Solutions announced today the addition of Libbey Paul as Marketing Manager. Libbey brings 20+ years of passionate advocacy for growing the business through client need identification, crisp positioning and clear communication.
“I am thrilled to join the Waident team,” said Libbey Paul. “Happily, the very attributes that attracted me to the company are the ones that it will be my job to communicate broadly. I will be touting Waident’s commitment to excellence, reputation for integrity, and desire to exceed client expectations.”
Libbey started her career at Procter & Gamble where she honed her consumer research, business analysis and communication skills. The next 13 years were spent helping to grow a start-up company called Spectra into a valuable division of Nielsen. While there she held roles in client service and product management/marketing, helping a diverse range of CPG and retail clients apply consumer insight and targeting to grow their business. Most recently, Libbey worked with local small businesses to strengthen their brand positioning, marketing communications and business planning.
Since its inception, Waident Technologies has largely grown through word of mouth, with happy clients referring new business. “I am extremely pleased to have Libbey join the team. She will help us reach beyond our existing client base, attracting new Midwestern small to mid-sized businesses to our services,” said John Ahlberg, Waident’s Chief Executive Officer and founder.
Waident Technology Solutions acts as a client’s virtual technology department, providing responsive helpdesk support, comprehensive technology management, and strategic IT planning. Their small to mid-sized clients tend to be in the commercial real estate, finance, healthcare and professional services industries. Waident delivers better performance at decreased costs, and has offices in Glen Ellyn and Chicago, Illinois, as well as Kansas City, Missouri.